Rentokil Initial (FTSE100: RTO, "the Company"), today confirms the issue of a EUR 600m 8-year bond. The bond was priced at 0.50%, the Company's lowest ever coupon. Rentokil Initial plc is delighted to announce that it has been awarded The Queen's Award for Enterprise for Innovation for Lumnia, the world's first commercial range of insect light traps that use LED lighting rather than traditional fluorescent tubes, reducing energy usage by up to 70%. An outline of what we do through descriptions of our businesses, markets, growth opportunities and initiatives.
SAMES Co. Ltd. is the market leader in the commercial pest sector in the Kingdom of Saudi Arabia (KSA) headquartered in Riyadh with c. 1,900 customers and over 350 colleagues. KSA is a key country in the Rentokil Initial Middle East growth strategy being the largest pest market in the region and experiencing strong growth. SAMES represented an opportunity i) to significantly increase our presence in the KSA market with a long standing company widely recognised as providing a reliable, high quality service; and ii) to bring market leading international pest control knowledge and ways of working to a country willing to embrace best practices.
Across the world, businesses and homeowners trust Rentokil to solve their pest problems. We offer a complete range of pest control services from rodents to flying and crawling insects, to other forms of wildlife management. Different countries have their own individual challenges from snakes in South Africa to termites in America. We have a strong innovation pipeline. Our Global Centre for Science and Innovation is at the forefront of behavioural science and observation research, providing highly effective, innovative and technologically advanced solutions for pest control with specific emphasis placed on health, safety and protection of the environment.
We provide a wide range of services to our customers across five geographic regions run by experienced regional management teams. Our country businesses are run on a day-to-day basis by one management team per country, responsible for all businesses in that country. Different service lines share branch networks and back office administration, as well as functional support such as procurement and HR. The world's largest pest control market. We provide commercial and residential pest control services and sell pest control products.
Rentokil Initial is the global leader in the provision of route-based services which protect people and enhance lives. Throughout the world demand for higher standards of public health, stricter food safety legislation and compliance with workplace safety regulations are driving demand for our expertise in pest control and hygiene services. The Company has performed strongly in 2019 with a combination of organic and acquisitive growth. We are confident of delivering further operational and financial progress in 2020.
Our Insect Light Traps are the first commercial units to use LED lighting, making them highly effective for customers like food manufacturers who require the highest hygiene standards and with energy consumption reduced by up to 70% compared with traditional units. Our patented scent diffusers use the most advanced nebulisation technology to create a vapour that doesn't fall to the floor after emission. Scenting is 100% uniform and does not leave wet deposits on any surfaces. Rapid Hygiene:;Following the success of our digital pest control services the Rapid Washrooms range offers smart products that set a new standard for economy, quality and product reliability.
Founded in 1946, Batzner is a highly regarded, well established independent pest control company servicing the Milwaukee metro area as well as parts of Wisconsin, Michigan, Minnesota and northern Illinois. Employing over 165 colleagues, it was ranked #51 in the PCT top 100 List and had a strong reputation for quality and technical ability along with excellent customer satisfaction. Strategically this acquisition provided Rentokil Steritech entry into the residential market in the most populated parts of Wisconsin and increased our commercial density in the state where we previously had a limited presence.
Our Property Care businesses in the UK provide a range of services including damp proofing, woodworm and wood rot treatment. They have built an enviable reputation in the repair and preservation of all types of property, from private housing to historic and listed buildings. Rentokil Specialist Hygiene is one of the leading providers of specialised deep cleaning and specialist industrial cleaning and disinfection services. An extensive range of solutions have been tailored to ensure that hazardous situations can be eliminated without any potential risk to human health.
At Rentokil Initial we are always on the lookout for high quality pest control and hygiene companies to join our family. We would be keen to hear from you if you are thinking about selling your business. We know businesses come in all shapes and sizes, and no opportunity is too large or too small. We have bought over 150 businesses in the past 4 years and have sold plenty as well - so we know what it is like to be in your shoes. We know you want a quick, clean, simple, confidential acquisition at a good price and we know exactly how to do that.
Firstly, we have market-leading Businesses in pest control and hygiene with a consistent and efficient operational model and we operate these businesses through five Regions. We lead our industries in digital and innovation. We have over 1800 local service teams across the world covering c. 90% of global GDP in over 90 of the world's 100 largest cities across North America, Europe, UK and the Rest of World, Asia and the Pacific. Operating in 81 countries, approximately 90% of our revenues are derived outside of the UK.
Acquisitions are a core part of our differentiated strategy. Mainly focused on Emerging and Growth markets, and in pest control in particular, we target city-focused deals to build presence and density.
Rentokil Initial is focused on route-based services, predominately in Pest Control and Hygiene as well as a range of other smaller specialist services including Plants, Medical services, Property care and Specialist hygiene. We have over a million customers to service from the largest multi-nation pharmaceutical, industrial and food production companies to local shops, restaurants and homes. With high levels of customer service and retention rates we continue to build our portfolio. Rentokil Pest Control is the world's leading commercial pest control company, operating in over 80 countries.
As a service organisation, we believe that it's our people who make our company what it is - and we have a team of great people, with a shared vision, values and mission: Protecting People. Helping our customers to develop their own staff's knowledge, for instance, by providing an online training portal for food and hospitality workers to understand best practice for pest control and hygiene. To become a world class services company, protecting people and enhancing lives through industry-leading innovations; best-in-class product and service quality, and care for our colleagues, customers and communities across the globe.
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