Every Sutton cleaner from our team has collected lots of practical advice about our area of expertise. Let our carpet cleaners SM1 handle the maintenance of your carpets, so you can enjoy them for years to come. Remember that wool is a natural product, which makes rug cleaning a little tricky. As long as the wool sits on the sheep, the oil glands keep the wool soft and supple. Getting your carpet clean is a little bit more tricky, however. When the wool is turned into carpet pile and enters the modern home, where humidity and temperature fluctuate greatly, the wool dries out.