The ten miles from Bristol to Bath might not appear a substantial distance on a map; but in the South West's cultural landscape, it's a world away. So when we decided to venture east in 2013, we prepared ourselves for a new set of challenges. Not least a market that's not wanting for architects and builders. To have a face in Bath, we wanted an office with a retail frontage that invited passers-by to come in, ask questions and get to know us. We chose Widcombe as it had long established itself as an area for independent thinkers and traders.